Coach

Steve

Team Building
Culture Change
High-Performance Sales Coaching
+ more...

“Retail sales taught me how to drive results. Now I help business owners do the same—with less stress, more clarity, & a hell of a lot more fun.”

Coach Steve, 2025

When Coach Steve’s in the room, the energy shifts. Business pressure eases, and suddenly the stuff that felt heavy and messy… starts to make sense. You’ll leave wondering how you ever tackled sales or team building without his take on it.Steve’s the Coach who brings sharp humor, big insights and “one of a kind” people skills to the table. He makes complex stuff simple, makes serious stuff fun, and makes the kind of impact that actually lasts.He started in a ticket office in Barking at 17. By 20, he was managing one of the UK’s busiest railway terminals. Fast-forward a decade or so, and he’s led sales teams across giants like DFS and Wren Kitchens, trained over 200 sales teams, and helped push two retailers past the £1 billion mark.

Now he’s BBE’s full-time Coach—and the go-to guy for all things sales, team, and performance culture.He’ll get under the hood of your business, show you exactly what’s working (and what’s not), and help you rebuild the parts that matter—without the overwhelm, and most importantly - with a good laugh along the way.His mission? To help business owners grow teams that deliver, lead with confidence, and fall back in love with the business they’re building.

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